According to Curata, two of the three most effective types of video are tutorial videos (50%) and demonstration videos (49%). If you consider this along with the overwhelming number of stats that show the value of video marketing, then you may be able to convince your company to embrace video as a means for communicating with your target audiences.
In my last blog on this subject, we explored how important video marketing is. And I’d be willing to bet that video marketing is one of the first forms of communication that most companies ignore due to fears over costs, content and bandwidth.
Fear no more! You CAN take advantage of the many benefits of video marketing, and here’s how to get started.